
Launch video for Crowd. charity service from Compassion. Overcoming a barrier of sponsoring a child in poverty by dividing the cost between 3 people. I created this entire animation in After Effects during lockdown, tucked away at home happily working away, and it shows. I was inspired by a rhythmic percussion music track and used it to create something intense and captivating.
Since working on this video, CROWD has gone through many iterations and rebranded to CrowdOutPoverty.com. I’ve continued to work on the videos on there, but I’m particulary fond of this original edit.
Agency:The Drummer AgencyClient:CompassionCreative:Creative Direction • Video editing & post production • Motion graphicsLinkcrowdoutpoverty.com